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An automated process for B2B email marketers using MailChimp for WordPress that will make you sell more

Remember AIDA from your marketing course? Attention > Interest > Decision > Action Getting “Attention” and triggering “Interest" are the playground of inbound marketing and email campaigns. The “Decision” influence and “Action” motivation is largely the task of your sales force. But who they speak to and whether leads even...

Updated MailChimp integration for WooCommerce

Just a few minutes ago, we released version 3.3 of our Premium add-on. This update allows you to integrate your WooCommerce store with MailChimp using their newest e-commerce API. If you were using eCommerce360 before, the following notice will show up in your WordPress admin. For an overview of the...

[VIDEO] Creating a pop-up with a MailChimp sign-up form

One of our users, Brian Hogg, made a very useful video that we'd like to share with you. In the video he explains how to use the MailChimp for WordPress plugin to create a sign-up form in a pop-up that shows after clicking a link or button on your site....

Why you should update to MailChimp for WordPress 4.0

This morning, we released version 4.0 of MailChimp for WordPress. While the new version does not come with that many visible changes, it is probably the most important update since we've started working on the plugin years ago. Why update? Version 4.0 will update you to the latest & greatest...

[VIDEO] Track sales performance of MailChimp campaigns

Last year we introduced eCommerce360 support for Premium users, which allows you to create various list segments based on the purchase activity of your subscribers. However, that's not all the eCommerce360 integration does. A lesser known feature is that it also helps you track the sales performance of your MailChimp...